
Brand Shack is passionate about branding & offering value, two qualities you don't often find on the same page. We understand, as a small business driving revenue, managing cash flow & reaching the right target market are critical to survival. Often small businesses make the monumental error of neglecting their brand to reduce costs. Branding is how you communicate credibility and professionalism you measure everything you buy by the way it's packaged, your business is not exception.
We are able to walk step by step through the beginning stages of starting a business & developing a brand. As an SMME we understand the budget restraints small businesses face & how important that all the investments you make as a small business are simple & add value. We will be launching a Free Online Tool Kit "Branding for Beginners" to help you put the basics in place & how to avoid the usual mistakes.
Because we operate a lean operation with a network of suppliers, we are able to adapt to the requirements of both large & small businesses.
WHAT's NEW Watch this space, Brand Shack's sister company Bizz Shack is currently launching a full business solution pack click here to get a taste... | |
RESEARCH & STRATEGY Take the time to try to see things through your customer's eyes more... | |
DESIGN Use intelligent design for your logo. Brand Shack offers a brief Branding guide at a fraction of the cost a corporate would pay. We give you what you need & none of the fat more... | |
DOCUMENTATION - Letterheads, Business cards... Sort out your stationery and every means you use to communicate to your target market & existing customer base. If you placed all your stationery next to each other on the table would there be uniformity? Let us do a Brand Audit of your current status. We'll set out a plan to tidy up your appearance - like one of these makeover programmes your see on TV more... | |
ONLINE SERVICES Online is one of the most cost effective & measureable means of marketing today. With the new Consumer Rights Act becoming effective later this year, your customers will need to find you. Direct mail campaigns & Social Media campaigns, are also direct & if handled effectively can generate powerful results more... | |
ADVERTISING & PRO Some of the things to consider when advertising as a small business: Which radio station / magazine is the most appropriate? How do I put tools in place to measure the results? Don't make the error of using the magazine's in-house "designer" to layout your advert. They are Desk Top Publishers, and will simply ensure that all the material you provide them is squeezed into the space you have paid for more... | |
MEDIA Package your PowerPoint presentation cleverly & you will set yourself apart (read our article in the March Newsletter on Death by PowerPoint). Professional photos tell how serious you are about your business, your digital camera done last minute, with the boss's coffee in the background looks sloppy & slapped together more... | |
SIGNAGE Establish what you need to achieve. Have you ever seen a signboard with so much text you don't bother to read it? Use clever ways to distinguish & advertise your business. Keep it simple more... | |
EVENTS & EXHIBITIONS One of the greatest strengths a small business has, is that it's still "human". Events are a means to get face to face time with people who are looking for what you offer. We'll not only be able offer you a solution, but advise you on how best to maximise on your investment more... | |
![]() | UNIFORMS / PROMOTIONAL CLOTHING We have a variety of Ex-stock items which you can use for your staff or event without the need to manufacture or order 250 units more... |
PRODUCT SOURCING & GIFTS Promotional Gits, Novelty Items, Year End Gifts, Greeting Cards, Branded Wrapping Paper, Diaries & Calendars, Customised Product Sourcing, Coffee Table Books, Pens more.... |